Content
To the degree possible include key information in your ad or brochure. A classified ad will contain a lot less than a poster, which will contain only a brochure, which may contain less than an online listing, etc. The important thing, however, would be to make sure each medium contains maximum information and minimum fluff.
In general, people would like to know what kind of home is being offered (single family house, townhouse, condo, etc.), what number of bedrooms and baths it's got, its general location, as well as the price. Obviously, you also need to include contact information so potential buyers can reach you.
If you've got the space, a good tactic is always to describe the characteristics of your home contributing you to originally purchase it.
* Was it the location?
* A beautiful view?
* Neighborhood charm?
* A school district you had been looking for?
* Lots of storage?
* Garage spaces for 3 cars?
* High ceilings?
* The design and style of architecture?
* Large activity areas?
* A lovely garden?
Don't be shy. Mention the best features to set your home besides others for sale.
A note of caution is necessary here. When you mention your home's best features, don't overstate them. If your potential buyer's first emotion on actually seeing your home is discontent, there really isn't much possibility of a sale to that person. With that in mind , I wouldn't refer to a residence having a garden that backed to a small farm pond as "waterfront property," nor would certainly I call a small, city apartment with windows in an air shaft a "spacious city abode with sunny views".
Pictures
Include color photos of your home whenever possible. When selling real estate, a picture can actually be worth a thousand words.
While taking your photos, take lots of them. Take them from typical angles and from unusual ones, as well.
Cameras often like odd angles. Photos that display 3 walls very often seem to reduce the size of the room visually. It's safer to show only two walls with the corner slightly, or very, off center.
You might show exactly the same room from several angle. One photo may include a wall of windows and another show a fireplace in the same room. No matter what your approach, remember the photographs will give a potential buyer the first impression of your house. Obviously, marketing is among the most important aspects in selling a home. If you are creative with yours, buyers will come.
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